In the sophisticated realm of financial marketing, every email is a digital handshake—a direct connection with your audience. Content remains king, but design serves the throne by ensuring the UX presents the messaging in an appealing and efficient manner.

In the financial sector, emails are pivotal touchpoints, presenting both challenges and opportunities. With average users receiving 100-120 emails daily, crafting the perfect email that stands out is crucial. Here's a guide to ensure your content strategy elevates your emails from among the firehose of daily communications.

In financial marketing's fast-paced digital ecosystem, engagement stands as the pivotal KPI leading to ROI. But how do we break through the noise and connect with individual decision makers, especially in a B2B landscape? Here are ten insights to guide your email strategy.

Imagine a world where your marketing content maximises its full potential right from the start. How? It’s all up to your employees - if you can get them to step up as enthusiastic brand ambassadors, spreading the word about your company on their personal social media channels. Tapping into that energy would propel your content's reach and engagement to new heights.