FEDERATED HERMES LIMITED
COP26 event won:
Event innovation – Investment Week Marketing & Innovation Awards 2022
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Overview
A NEW APPROACH FOR A BUSINESS THAT MEANS IT.
When two powerhouses from each side of the pond merge, it takes a powerful partnership between agency and client to develop a distinctive narrative.
Our challenge was to create a new narrative and brand expression for Federated Hermes Limited, realizing the authentic potential of a sustainable investing pioneer. From defining the uniqueness, developing the strategic brand narrative, messaging and proposition development, to full international brand overhaul, corporate and fund asset creation and full on campaigning and beyond.
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WORK WITH
PURPOSE.
Key capabilities
Key capabilities
STRATEGY & PLANNING.
PROPOSITION, NARRATIVE & MESSAGING DEVELOPMENT.
BRAND EXPRESSION & STYLING.
EMEA & ASIA FUND CORPORATE CAMPAIGN DEVELOPMENT & IMPLEMENTATION.
CORPORATE & INVESTMENT MATERIALS.
FILM & MOTION GRAPHICS.
MARKETING PARTNERSHIP.
Website Design & UX, creation of digital brand guidelines
FEDERATED HERMES
English (UK) 
English (United States)