It’s a sustainable pandemic taking hold!

We all know of the popularity of sustainability, ESG and sustainable investing. Every manager wants to be seen to be in love with ESG and it’s values and sustainable funds are the order of the day. The last decade has seen a gradual rise in responsible, ESG and sustainable funds, which has now started to be less gradual – you might want to call it an explosion!
What the past year has taught me about communicating during a crisis

The Covid 19 pandemic has presented challenges to digital communications unlike any businesses have ever faced. Looking back, it made me consider how and even if we should have been adapting our communications to ensure we were effective but remained true to our brand.
Business Unusual 2.0: Online Business or Still Bricks & Mortar?

As we head into another lockdown, it’s worth looking back to what was the outcome of the last one and how it’s changed us – mostly for the good.
It’s Black Friday everywhere but not where the money is

Welcome to Black Friday!
What advisers really want

Important research by 2112 shines a light on what’s most important to intermediaries and their investor clients.
Diane Arbus & Don McCullin

Two photography shows we couldn’t miss.
FIJI WATER GIRL.

How a bottled water brand got global exposure without breaking the bank
VIRTUAL REALITY.

How can business take it beyond being just eye candy?
HOW CHINA IS TRANSFORMING CONTENT CONSUMPTION.

From the cashless revolution to social commerce, the market in China is streets ahead.
Straplines

How to write a great one.